Xerial Joins Sequence to Accelerate Web3 Gaming in LATAM
Sequence has announced a strategic merger with Xerial, a prominent blockchain gaming infrastructure company in Latin America. This integration aims to bolster Sequence's capabilities, expand its global footprint, and better serve game developers worldwide. Leveraging Xerial's expertise and established relationships in the LATAM gaming market, Sequence seeks to accelerate its growth within Latin America's burgeoning web3 gaming ecosystem.
Sequence Expands Global Presence with Xerial
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Why Latin America?
Latin America's gaming industry is experiencing significant growth driven by its youthful population and increasing internet connectivity. In 2023, the gaming market in LATAM reached $3.6 billion, up from $2.23 billion in 2018. Mexico leads the market, followed closely by Brazil, with a strong emphasis on mobile gaming. Revenue from mobile gaming is projected to grow from $2.67 billion in 2023 to $4.31 billion by 2028.
The region favors free-to-play models and mobile gaming due to the high cost of consoles and games, coupled with widespread smartphone use. Despite challenges like economic volatility and infrastructure limitations, Latin America hosts a growing number of gaming studios and publishers, with Brazil standing out in terms of both gamers and revenue generation.
Sequence's Strategic Move
Already serving game developers across North America, EMEA, and APAC, Sequence now expands into LATAM with the addition of Xerial's core team. This expansion enables Sequence to provide comprehensive support to Spanish-speaking developers and enhance its web3 infrastructure offerings.
This initiative addresses critical challenges in player acquisition, retention, and monetization, aligning with the increasing demand for Sequence's solutions. Michael Sanders, Co-founder and Chief Storyteller at Sequence, commended Xerial's commitment to supporting game developers.
"Xerial has earned tremendous respect among game developers for their exceptional relationships and world-class support, dedicated to accelerating game launches and fostering success. With our shared passion for empowering game developers, we are excited to welcome a new wave of games to Sequence and usher in the future of gaming together."
Final Thoughts
By integrating Xerial into its operations, Sequence aims to penetrate new geographic markets, particularly in LATAM, and enhance its offerings for game developers. This strategic merger is expected to accelerate growth for both Sequence and the broader web3 gaming ecosystem. Santiago Gramajo, Business Development Manager at Sequence and former Co-founder of Xerial, expressed enthusiasm about the merger.
"We've long admired Sequence as the premier all-in-one web3 development platform for games, and we're thrilled to empower game developers across LATAM and globally with top-tier solutions. With Sequence, we will help games optimize player acquisition, retention, and monetization, while unlocking new and immersive player experiences."
More About Sequence
Sequence is a leading all-in-one development platform for integrating web3 into games. Trusted by hundreds of games and thousands of developers, Sequence simplifies blockchain complexities, allowing developers to focus on creative execution and delivering exceptional player experiences. Supported by industry leaders like Take-Two Interactive, Ubisoft, and Coinbase, Sequence continues to innovate in the web3 gaming space. For more information, visit the Sequence website.
